About Brayamart.com

What is Brayamart.com?

BRAYA is taken from Sundanese and Balinese and means brothers. Brayamart.com was built from the conditions experienced by the founder in the process of marketing agricultural products at that time. We are experiencing conditions where it is difficult to sell agricultural products that are being managed at good prices on the market. Very large harvests and limited access to buyers make the harvest cheap. We tried access to a large direct market (main market), it turned out that our production was very necessary and the price was good. Questions that arise:

Do all farmers have access to buyers?
Do buyers know where there is production or harvest of the products they need

We are very sure that the conditions above are also experienced by other farmers in Indonesia. Because to do farming and produce high value, good cultivation is not enough, but a market is needed that will accommodate the harvest. Because the harvest that farmers generally depend on for their livelihoods must have quite large production, so the certainty of selling at a good price is absolute. This certainty is very important so that the spirit of farming is always a sustainable choice in our beloved country. We believe that after there is good sales certainty, every innovation provided will run smoothly.

Another condition that we observed, in general markets have short operating hours, namely 5.00 am to 11.00 am, although there are very few markets that operate at night.

Seeing the conditions above, the founder conducted research and developed several stages of innovation to be able to provide a solution to these conditions.

The first step is to build the Brayamart.com application. Applications are an option because we see the rapid development of the internet and communication tools (gadgets) and now they have become a necessity and have become part of life, so our choice to connect farmers or producers with customers is to use these facilities, so that shopping can be done online. online.
The second step is to build a vegetable stall (offline) to ensure availability and provide a screen for customers who want to come directly to hold and choose the product, so that customers can still get the product until 22.00. Products are supplied directly by farmers.
The third step We use experienced salespeople to map and build a network of partner stores which has now reached 7000 stores in the city of Palembang. Our steps for this target are to help shop sales around the customer.

We believe that with a lot of downstream, the farmers' production that we distribute will be large.

In the online segment (First step): Our focus is sending products directly to residential, hotel, restaurant and café customers, through our warung outlets or partners.

For the housing sector we focus on:

Workers who work from morning to evening so there is little time to shop for household needs.
Families who don't have time to leave the house to shop because they are taking care of children or sick people.
Sending food to family because the customer is far outside the city or not in the same house.

In the offline segment, Current Partners:

Farmers in South Sumatra and Bali.
Distributors include (100 distributors): Indomarco (Indofood). Bogasari, Mayora, Wings group, cocacola, kraft, Nestle, Unilever etc.
Horeka customers: Solaria, Golden lamian (Palembang and Denpasar) D'Cost, Kopi classic, Yay Sushi, homebase, beringin, Mangkokku, Ramenia, Gold dragon, Ismaya group, etc.
Miitra Housing Ciputra group: Citra Grand city (cgc braya market ), newest Citra Raya City Jambi (process)
Current users: 50,000+ in Palembang, Denpasar, Semarang and Surabaya locations

About Brayamart.com